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Buying or selling a home is one of the most significant financial decisions of your life. But with endless realtor profiles claiming to be top performers and neighborhood experts, it’s easy to get lost in the buzzwords. How do you separate true expertise from hollow promises? And most importantly, how do you find a realtor who genuinely has your best interests at heart?
In this guide, we’ll dive into the key factors you should consider when selecting a realtor and how to leverage AI-powered tools like Valery to make informed, data-driven decisions.
The Problem with Traditional Realtor Selection
Scrolling through real estate agent profiles, you’ll notice everyone claiming expertise, top performance, and market knowledge. But the truth is, promises and marketing gimmicks mean nothing without substance. Too many sellers and buyers fall for personality over performance, leaving tens of thousands of dollars on the table.
Three Critical Criteria for Evaluating Realtor Expertise
To truly assess a realtor’s capabilities, focus on these three factors:
- Deep Market Knowledge:
- Look for agents with a detailed understanding of your specific market, not just the city but your exact neighborhood.
- Ask them to show their last five sales or purchases within your area of interest.
- Complete Transparency:
- Ensure they provide clear, data-backed strategies. For sellers, this means demanding detailed pricing strategies, not just vague claims of expertise.
- Ensure they provide clear, data-backed strategies. For sellers, this means demanding detailed pricing strategies, not just vague claims of expertise.
- Proven Track Record:
- Ensure their experience aligns with your goals. Whether you want to sell fast, maximize value, or find undervalued properties, a proven track record is essential.
Establishing Your Knowledge Baseline Before Interviews
Before you start interviewing realtors, you need to empower yourself with data. Knowing your market’s actual trends and values allows you to fact-check realtor claims instead of making decisions based on gut feelings or polished sales pitches.
How to Access Accurate Home Evaluation Data
One of the most powerful tools to level the playing field is Valery’s instant home evaluation tool. Visit Valery.ca and enter your property address to receive a comprehensive estimate. What makes Valery different? It analyzes:
- Historical sales patterns in your exact neighborhood.
- Current market dynamics and seasonal trends.
- Buyer demographics and movement patterns.
- Most importantly, actual sold prices – not just list prices.
Using Data to Evaluate Realtor Pricing Recommendations
For example, if you’re selling a three-bedroom detached house on Morley Road and your realtor suggests a listing price of $1,500,000, Valery might show a range between $1,381,888 on the low end and $1,199,589 on the high end. That’s a potential $139,000 gap you could be missing out on without accurate data.

Leveraging Market Intelligence to Ask Informed Questions
To make choosing the right realtor a little easier, asking the right questions is key. Valery’s market intelligence hub provides crucial insights to help you prepare the right questions for realtors, such as:
- What’s the market favorability in your neighbourhood?
- How do their average days on market compare to local averages?
- What are the best times to sell in your neighbourhood?
Fact-Checking Realtor Claims with Valery
One of Valery’s standout features is the Val Chatbot, which allows you to fact-check realtor statements in real-time. Paste what the realtor claimed into Val, and it will analyze the statement against actual market data to verify accuracy. This tool is like having a neutral third-party expert at your fingertips to help make sure you’re choosing the right realtor.
Creating a Customized Selling Strategy with Optimal Timing
Valery’s Action Plan Feature gives you a detailed roadmap showing the optimal timing for your sale, recommended home improvements, and the specific expertise your realtor should possess for your property type. It’s like having your own real estate strategist available 24/7. When choosing the right realtor, this tool will be handy.
Making Confident, Data-Driven Decisions
Choosing the right realtor doesn’t have to be a leap of faith. With Valery.ca, you walk into every realtor interview armed with the knowledge to ask the right questions and recognize the right answers. You’re no longer relying on promises—you’re making decisions based on facts.
Ready to take control of your real estate journey? Get your free property analysis, and build your action plan today. By making data-driven decisions, you’re not just finding a realtor—you’re finding the right realtor. And that makes all the difference.